As another experimental space of its Prestige Range, Twinings decided to have its venue at the high-end Japanese supermarket at L’Avenue.
Limited by the designated size in the appointed venue, we conquered the difficulties and managed to place a wide range of functions into this display booth, ranging from merchandise displays, video playing, tea cupping, SKU intro to merchandise storage.
同樣作為Prestige Range的實驗性空間
品牌選定在上海尚嘉中心(L’Aveneu)的日系高端超市通路
在商場指定的外觀尺寸限制下
同樣需依品牌需求置入櫥窗陳列、視頻播放、陳列、聞香及SKU介紹、儲藏等所有要求機能
We appropriately made use of the designated materials, color and effect of SI. All the required functions are therefore perfectly integrated into this micro-space. It has become the most eye-catching spotlight in the market.
妥善的運用SI設計中所設定的材質、色彩及完成效果
在極微型空間中完美的融入所有要求機能
在高端超市通路中成為最醒目耀眼的視覺焦點
Client | Twinings
Service | POSM Design, Construction
Year | 2013
Location | Shanghai, China
Design Director | Thomas Chiang
Design Assistant | Steven Y.