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LE CANYON 時而隱奢 食而顯貴 設席府默謙友敘 肆筵景怡同人凝，位於上海北外灘的謙默府，定位東方奢華中式美饌，服務十里洋場頂尖商務人士，不凡，於是虛懷若谷，謙默府，上海又一間定位極致高端的餐廳，在品牌整體形象與語意設計上吐露低調奢華的內涵，揉合俐落潮流感與中式深邃韻意，讓餐酒原來顯擺飽腹的浮華，覆加上脫落繁華的君子曠暢悠然。如謙似默，讓賓客體驗「時而隱奢、食而顯貴」的感受 ​ A TIME FOR LOW-KEY LUXE A FEAST EXPRESSING NOBILITY. A rendezvous at Le Canyon, surrounded by the pleasant view, Friends are banqueted and reconnected. Le Canyon, located in the North Bund Area, is dedicated to serving luxurious Chinese cuisine for top business people in Shanghai. Extraordinary, stay humble like the canyon. Le Canyon is another lavish and luxurious restaurant in Shanghai. In order to differentiate, its overall brand image and the semantic design imply a low-key lux, combining neat and chic trends with the profound Chinese rhythm. A sumptuous feast is no longer ostentatious nor bustling, but refreshing and leisurely. Humble and quiet, Le Canyon has guests experience “a time for low-key luxe, a feast expressing nobility” simultaneously. Service Branding Logo Design VI Design Creative Director Thomas Chiang ​ Copywriter Ting Hsu ​ Graphic Desi gner Phil Yang Client LE CANYON 謙默府 ​ Year 2022 All Projects Soul Logo Design, VI Design ROUROU Branding, Positioning; Logo, VI, Commercial Interior Design TONY’S DECO Branding, Logo Design Home Thing Branding, Logo, VI, Packaging, & Signage Design Mandu Branding, Packaging Design, KV Design STARdays Branding, Positioning Andre Hotel Branding, Logo Design Anberth Hotel Branding, Logo, VI, Signage Design AnCheng Hotels Branding, Logo, VI, Signage Design Cangjie Avenue Logo Design, VI Design, Signage Design Aeterna Shopping Museum Logo Design, VI Design, Signage Design H Visions Branding, Logo & VI, Signage Design, Office Interior Design Ayaya Bedding Branding, Logo Design, VI Hakubaku Branding; Logo, Packaging

View Project POP W Boutique Commercial Space Design View Project LTT Studio Boutique Commercial Space Design View Project HCH Boutique Commercial Space Design View Project Mandie August Boutique Commercial Space Design View Project Phyilis' House Residential Interior Design View Project Yang’s House Residential Interior Design View Project H Visions Office Interior Design View Project Soul & Cavern Commercial Space Design View Project Twinings Commercial Space Design View Project Piyo Casa Commercial Space Design View Project Piyopiyo Retail Shop Commercial Space Design

AnCheng Hotels 安程酒店管理公司是藝龍投資的創新型企業，致力於通過“OTA+ 酒店”模式，與業主、業務夥伴，建立平臺賦能、資料賦能、流量賦能的智慧型發展環境，未來，我們將以“專注做好每一家酒店”為使命，擁抱未來，為下一代旅行者提供超越預期的旅居體驗，擁抱創新，讓“OTA+ 酒店”全新賽道 的發展紅利，普惠到每一個業主，安程願與你一 起，去發現，去創造，去改變，放心遠行，就選安程 ​ AnCheng Hotels is an innovative enterprise invested by Elong and dedicated to building up an intelligently developing environment of platform enablement, data enablement and traffic enablement with business owners and business partners through the model of OTA+hotels. We will be embracing the future with the mission “devoting our mind to running every hotel well” and providing unexpected sojourn experiences for travelers in the next generation. We will be embracing innovation, bringing benefit of the profits from the new model “OTA+hotels” to every business owner. AnCheng Hotels would love to discover, to create and to change with you. Travel carefreely, AnCheng Hotels only. Service Branding Logo Design VI Design Signage Design Creative Director Thomas Chiang ​ Copywriter Ting Hsu ​ Graphic Desi gner Phil Yang Client ANCHENG HOTELS ​ Year 2021 All Projects Anberth Hotel Branding, Logo, VI, Signage Design Andre Hotel Branding, Logo Design Aeterna Shopping Museum Logo Design, VI Design, Signage Design Cangjie Avenue Logo Design, VI Design, Signage Design Home Thing Branding, Logo, VI, Packaging, & Signage Design STARdays Branding, Positioning TONY’S DECO Branding, Logo Design Soul Logo Design, VI Design H Visions Branding, Logo & VI, Signage Design, Office Interior Design Le Canyon Branding, Logo Design, VI ROUROU Branding, Positioning; Logo, VI, Commercial Interior Design Mandu Branding, Packaging Design, KV Design Ayaya Bedding Branding, Logo Design, VI Hakubaku Branding; Logo, Packaging

Mandie August 於安徽蕪湖的女裝買手店，以當代簡約風格為主，獨具一格地融入了羅馬浴池的概念藝術。店內採用紅銅材質的掛衣桿貫穿一二樓，完美結合複合功能的VIP試衣間，營造出時尚與舒適兼具的購物空間 ​ This women's boutique, located in Wuhu, Anhui, embraces a contemporary minimalist style while uniquely incorporating the concept of a Roman bath as an artistic touch. With copper clothes racks spanning the two floors, complemented by multifunctional VIP fitting rooms, it creates a shopping space that seamlessly combines fashion and comfort. Service Logo Design Commercial Space Design Location Wuhu, Anhui Area 264 sqm 80坪 Creative Director Thomas Chiang ​ Space Designer Phil Yang ​ Lighting Designer Sean Hoom Client Mandie August ​ Year 2018 All Projects POP W Boutique Commercial Space Design LTT Studio Boutique Commercial Space Design HCH Boutique Commercial Space Design Phyilis' House Residential Interior Design Yang’s House Residential Interior Design H Visions Office Interior Design Soul & Cavern Commercial Space Design DesignTwinings Commercial Space Design Piyo Casa Commercial Space Design Piyopiyo Retail Shop Commercial Space Design

TONY’S DECO 想要住的不一樣？「龍貓懂你」不一樣！ 造家的過程，就像一場充滿樂趣的遊戲 你需要的，除了無與倫比的商品及服務 還有一個真正懂你、值得信賴的完美夥伴！ ​ DESIRE TO LIVE DIFFERENTLY? TONY’S DECO HAS GOT YOUR BACK! The process of homemaking is like a fun game. Aside from incomparable merchandises and service, you also need a perfect partner, that truly understands you and is trustworthy! Service ​ Branding Logo Design Creative Director Thomas Chiang ​ Copywriter Juno Yeh ​ Graphic Desi gner Phil Yang Client Red Star Macalline ​ Year 2020 All Projects STARdays Branding, Positioning Home Thing Branding, Logo, VI, Packaging, & Signage Design ROUROU Branding, Positioning; Logo, VI, Commercial Interior Design Mandu Branding, Packaging Design, KV Design Soul Logo Design, VI Design Cangjie Avenue Logo Design, VI Design, Signage Design Aeterna Shopping Museum Logo Design, VI Design, Signage Design Anberth Hotel Branding, Logo, VI, Signage Design Andre Hotel Branding, Logo Design AnCheng Hotels Branding, Logo, VI, Signage Design Le Canyon Branding, Logo Design, VI H Visons Branding, Logo & VI, Signage Design, Office Interior Design Ayaya Bedding Branding, Logo Design, VI Hakubaku Branding; Logo, Packaging

DFC 由中法政府合資成立的中法莊園，坐落於和法國波爾多相同風土條件的河北懷來，孕育出高品質的中國原產地葡萄酒，旗下的東花園品牌，由法國建築師依據當地文化符號，「故宮紅牆與長城灰磚」所設計的酒莊建築為概念形象，設計符合品牌基因的酒標與包裝 ​ Located in Huailai, Hebei which shares similar terroirs of Bordeaux in France, Domaine France Chinois is a joint venture by the Chinese and the French governments, dedicated to producing high-quality wine originated from China. Based on the conceptual image of the winery architecture of DFC’s brand East Garden which was designed by a French architect who was inspired by the local cultural symbol “ the red walls of The Forbidden City and the gray bricks of The Great Wall”, we have designed the wine label and the packaging in line with its Brand DNA. Service Packagin g Design Creative Director Thomas Chiang ​ Graphic Desi gner Phil Yang Client DFC ​ Year 2019 All Projects Shui Jing Fang Packaging Design KOR Graphic, Packaging, GWP, Font Design, Social Media Guild Dodie Packaging Design JellyBay Packaging Design XI SHANG Packaging Design Atour Hotel Branding, Signage Design

Aeterna Shopping Museum 仁恒伊勢丹商業廣場 零售進入穩定成長之際，人、貨、場也逐漸在解構與重塑，仁恒與伊勢丹合作的起始點，將賦予人、貨、場新的定義與可能性，透過緊密的鏈結與合作，將各自的優點極大化，創造1+1 大於２ 的里程碑，借助伊勢丹對品牌的把控力，引入日本經營成功但尙未進入中國市場的品牌，跳脫以往單純的購物中心，打造出一個全新的概念： Shopping Museum ​ AETERNA SHOPPING MUSEUM As retail is growing steadily, consumers, goods and markets are gradually getting deconstructed and reshaped. The starting point of Yanlord’s cooperation with Isetan endows consumers, goods and markets with new definitions and possibilities. The close collaboration has maximized their respective advantages and created a synergy milestone. Having the aid of IIsetan’s control over the brand, it has introduced brands that have successfully operated in Japan but have not yet entered the Chinese market to create a brand new concept:Shopping Museum, which totally jumps out of the conventional concept of shopping malls in the past. Service Logo Design VI Design Signage Design Creative Director Thomas Chiang ​ Graphic Desi gner Hammer Wang ​ Art Desi gner Phil Yang Client Yanlord ​ Year 2020 All Projects Cangjie Avenue Logo Design, VI Design, Signage Design Anberth Hotel Branding, Logo, VI, Signage Design Andre Hotel Branding, Logo Design AnCheng Hotels Branding, Logo, VI, Signage Design H Visions Branding, Logo & VI, Signage Design, Office Interior Design Home Thing Branding, Logo, VI, Packaging, & Signage Design STARdays Branding, Positioning TONY’S DECO Branding, Logo Design Soul Logo Design, VI Design Le Canyon Branding, Logo Design, VI ROUROU Branding, Positioning; Logo, VI, Commercial Interior Design Mandu Branding, Packaging Design, KV Design Ayaya Bedding Branding, Logo Design, VI Hakubaku Branding; Logo, Packaging

H Visions 智慧願景 | 製造使命 | 數據價值 H VISIONS 致力於將 IT / OT 技術深度融合，實現物聯網智慧製造的美好願景。透過數位工廠營運價值鏈，提高生產線上的決策效率，並借助人工智慧科學平台的力量，創造了大數據驅動的生產環境。 ​ 品牌重塑計畫使 H VISIONS 從以往不符合品牌定位的形象中蛻變，我們從品牌定位、故事口號、獨特賣點到產品架構的文案、字體、色彩，逐步打磨出完整的品牌識別系統，將 H VISIONS 的核心價值和精神凝聚成可見的形象。 ​ H VISIONS 的品牌標誌以 Pixel、階梯、氣象圖的視覺元素為靈感，呼應智慧製造和大數據驅動的核心價值。淺藍色系的創新科技感色彩，象徵著數位化製造業的未來；而小寫的 “h” 加上像素點陣，形成大寫的 “H” ，則呼應電路板的構成元件 DNA。圓點圖形則將 AI 雲端概念巧妙融入視覺識別體系中。 ​ 透過這次的品牌重塑計畫，H VISIONS 成為了智慧製造行業的指標品牌，為客戶提供卓越的智慧化轉型方案，提升決策效率和營運價值。同時，品牌形象識別也傳達了客戶應有的品牌形象和產業屬性，使品牌在智慧製造領域更具代表性。 ​ H VISIONS | M MI SSIONS | DATA VALUE H VISIONS is dedicated to deeply integrating IT and OT technologies to realize the vision of intelligent manufacturing within the IoT. By optimizing the value chain of digital factory operations, we enhance decision-making efficiency on production lines and create a data-driven production environment powered by an AI scientific platform. ​ Our rebranding project has transformed H VISIONS from a previously misaligned image to a cohesive brand identity. We meticulously refined every aspect, from brand positioning, story slogans, and unique selling points to product structure copywriting, typography, and color scheme, solidifying H VISIONS' core values and spirit into a visible identity. ​ The H VISIONS logo draws inspiration from visual elements like pixels, steps, and weather charts, reflecting the core values of intelligent manufacturing and data-driven innovation. The light blue color scheme signifies the future of digital manufacturing, while the lowercase "h" with pixel dots forming an uppercase "H" echoes the DNA of circuit board components. The dot pattern subtly integrates the AI cloud concept into the visual identity. ​ Through this rebranding project, H VISIONS has become a benchmark in the intelligent manufacturing industry, offering clients exceptional smart transformation solutions that enhance decision-making efficiency and operational value. The brand identity effectively conveys the clients' intended image and industry attributes, making the brand more representative in the field of intelligent manufacturing. Service Branding Logo & VI Signage Design Office Interior Desig n Creative Director Thomas Chiang ​ Copywriter Ting Hsu Graphic Desi gner Phil Yang ​ Space Designer Phil Yang ​ Construction Zhongtai ​ Photographer Hansen Client H Visions ​ Year 2020 - 2022 ​ Location CaoHeJing HiTechPark, Shanghai All Projects Cangjie Avenue Logo Design, VI Design, Signage Design Aeterna Shopping Museum Logo Design, VI Design, Signage Design Anberth Hotel Branding, Logo, VI, Signage Design Andre Hotel Branding, Logo Design AnCheng Hotels Branding, Logo, VI, Signage Design Home Thing Branding, Logo, VI, Packaging, & Signage Design STARdays Branding, Positioning TONY’S DECO Branding, Logo Design Soul Logo Design, VI Design Le Canyon Branding, Logo Design, VI ROUROU Branding, Positioning; Logo, VI, Commercial Interior Design Mandu Branding, Packaging Design, KV Design Ayaya Bedding Branding, Logo Design, VI Hakubaku Branding; Logo, Packaging

STARdays 生活更理想 美好是日常 當人們挑選生活家居用品，選的不再是物件本身，選的是風格，風格形塑生活，生活表達態度展現自我價值，嚮往自我價值的提升，這就是人們所追求的美好與理想，美好理想或許還遠，但透過生活家居用品，就能提早感受心之所嚮的生活 ​ A MORE IDEAL LIFE FINENESS IS EVERYDAY LIFE When choosing housewares, people don’t simply select the objects themselves, but the styles. Styles shape life, Life expresses your attitude and has your value shown. Desiring to enhance one’s value, is exactly the beauty and ideal that people pursue. The beautiful ideal may be still far, but through housewares, you can sense the life that has always been desired beforehand. Service ​ Branding Positioning Creative Director Thomas Chiang ​ Copywriter Juno Yeh ​ Graphic Desi gner Phil Yang Client Red Star Macalline ​ Year 2019 All Projects Home Thing Branding, Logo, VI, Packaging, & Signage Design TONY’S DECO Branding, Logo Design Mandu Branding, Packaging Design, KV Design H Visions Branding, Logo & VI, Signage Design, Office Interior Design Ayaya Bedding Branding, Logo Design, VI Cangjie Avenue Logo Design, VI Design, Signage Design Aeterna Shopping Museum Logo Design, VI Design, Signage Design Anberth Hotel Branding, Logo, VI, Signage Design Andre Hotel Branding, Logo Design AnCheng Hotels Branding, Logo, VI, Signage Design Soul Logo Design, VI Design Le Canyon Branding, Logo Design, VI ROUROU Branding, Positioning; Logo, VI, Commercial Interior Design Hakubaku Branding; Logo, Packaging

Piyopiyo Retail Shop 簡約童趣 專為母嬰提供全方面產品方案的 Piyopiyo，產品種類繁多且已歷時 10 年未與時俱進更新設計方案，透過簡約童趣的圓角矩形為單位進行模組化陳列櫃設計，搭配不同陳列功能的背板組合，能夠針對各種商品類別提供靈活變化，以滿足全中國 300 多家門店，不同的平面配置與商品比例的展示銷售需求 ​ CHILDISH DELIGHT Piyopiyo, the expert of the full-range products for mommies and babies, didn’t update their projects of design over a decade. Shaped in rounded rectangles with a touch of childish delight, the design of modular cabinets provide various combinations of frames for displaying different types of goods flexibly, measuring up the different needs of display regarding to the ratios of products and space of more than 300 branch stores all over China. Service Space Design ​ Location C hina Creative Director Thomas Chiang ​ Space Designer Ryan Yan g Client PiyoPiyo ​ Year 2016 All Projects Piyo Casa Commercial Space Design DesignTwinings Commercial Space Design Soul & Cavern Commercial Space Design POP W Boutique Commercial Space Design LTT Studio Boutique Commercial Space Design HCH Boutique Commercial Space Design Mandie August Boutique Commercial Space Design Phyilis' House Residential Interior Design Yang’s House Residential Interior Design H Visions Office Interior Design

Cangjie Avenue 位於蘇州平江古鎮的仁恆倉街項目，我們探索蘇州過去歷史與未來發展的鏈結，將平江路視為蘇州的”城 市之心”，代表著蘇州形而上的”靈魂/ 自然/ 創造力”，與形而下的”人文/ 園林/ 建築”互相呼應，提煉出代表蘇州倉街項目的核心視覺，並延伸至品牌象徵符號與品牌輔助圖騰之中 ​ For Yanhengcang Street project that is located in the ancient town Pingjiang, Suzhou, we have explored the connection between Suzhou’s history and its future development, and regarded Pingjiang Road as Suzhou’s “heart of the city” which represents the metaphysical “soul/nature/creativity” of Suzhou and echoes with the physical “humanities/gardens/architecture”. Extracting the core vision able to represent Suzhou Cangjie project, we have also extended it to the brand symbols and brand supporting totems. Service Logo Design VI Design Signage Design Creative Director Thomas Chiang ​ Graphic Desi gner Phil Yang Client Yanlord ​ Year 2020 All Projects Aeterna Shopping Museum Logo Design, VI Design, Signage Design Anberth Hotel Branding, Logo, VI, Signage Design Andre Hotel Branding, Logo Design AnCheng Hotels Branding, Logo, VI, Signage Design H Visions Branding, Logo & VI, Signage Design, Office Interior Design Home Thing Branding, Logo, VI, Packaging, & Signage Design STARdays Branding, Positioning TONY’S DECO Branding, Logo Design Soul Logo Design, VI Design Le Canyon Branding, Logo Design, VI ROUROU Branding, Positioning; Logo, VI, Commercial Interior Design Mandu Branding, Packaging Design, KV Design Ayaya Bedding Branding, Logo Design, VI Hakubaku Branding; Logo, Packaging

JellyBay 小宇宙 大自在 在宇宙的自然運行中，我們試圖在找一種平衡，那是一種近似於“水母”的連接體，純粹簡單，輕鬆愉悅，從內心到地球，到宇宙，是我們每個人的水母星系，我們叫它 JellyBay，在這里，我們可以從頭開始，關注自己，連結自然與科技，治癒內心 ​ SMALL UNIVERSE, GREAT EASE In the natural course of the universe, we attempt to find a balance, a connection similar to “jellyfish”-pure, simple, relaxing and pleasant. From our heart to earth and to the universe, It’s the Jellyfish galaxy of our own. We call it JellyBay. Here, we can start all over to care about our selves, To connect nature and technology, To heal from within. Service Packagin g Design Creative Director Thomas Chiang ​ Graphic Desi gner Jhousan Wang Client JellyBay ​ Year 2021 All Projects Dodie Packaging Design XI SHANG Packaging Design KOR Graphic, Packaging, GWP, Font Design, Social Media Guild Shui Jing Fang Packaging Design DFC Packaging Design Atour Hotel Branding, Signage Design